Client work · Real Estate & PropTech · 2025
Brokerage Lead Engine
A Toronto brokerage's web presence converted into a real lead engine — HST rebate calculator included.
Challenge
The brokerage's existing site was a static brochure. Leads arrived through unverified channels and disappeared into agent inboxes. New-build buyers — a meaningful share of GTA inventory — had no help understanding HST rebates, which created friction every transaction.
Approach
Rebuilt the public site on Next.js with a deliberate, deploy-on-every-commit Vercel pipeline scoped to the brokerage's own project.
Wired transactional email through Resend with a dedicated lead-to-email routing key, tested under production env discipline.
Shipped a Canadian HST New Housing Rebate calculator as a dedicated tool — federal + Ontario portions, transparent assumptions, mobile-first.
Prepared the data path for an AMPRE/CREA listing feed when credentials are issued, keeping production env hygiene tight (.env.local mirrored into Vercel, never shipped).
Outcome
The brokerage now operates a deployable, env-disciplined Vercel project with auditable lead capture and a specialized calculator that earns inbound traffic from a real, intent-heavy search query.
The stack we used.
- Next.js
- React Email
- Resend
- Tailwind
- Vercel
The practices involved.
Also in Real Estate & PropTech.
Hously
A Canadian-first listings, AVM, and CRM platform built to outflank Realtor.ca.
Tax Practice Front Door
A trustworthy digital front door for personal tax filing — newcomers, students, seniors, and small-business payroll across the GTA.
Tezline
An AI phone receptionist that answers a business's line, captures the caller, and notifies the team.
Client work
Have a similar problem? Let's talk about yours.
Tell us where your operation is stuck. The partner who reads it is the one who would do the work.